Cultural activities

A Journey Through Time in Advertising

A Journey Through Time in Advertising Biblioteca Nacional de España / Instituto Cervantes

Every day we consume advertising, constantly received through various media. Since when has advertising existed? What is its purpose? Has it always been the same as it is now? 

This proposal invites you to look at advertising with a critical eye and explore its historical evolution. In this workshop, we invite you to reinvent an old advertisement, adapting its original codes to the present through the collage technique. Travel through time with your ad!

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